Kars4Kids announced today the release of their new jingle remix after a few months of polling listeners on their special song page. The final results reveal a strong preference for the new remix which took the voting by an overwhelming landslide, current results standing at 66% to 33%. The jingle will be rolling out tomorrow October 6th in a limited initial release to a few select stations. As part of this initial rollout Kars4Kids will be specifically targeting stations that serve a variety of demographics to measure the response to the ad in all ages and genders.The first station that will be included in this exclusive buy are:
- WFAN Sports Radio 66 am The world’s first 24 – hour all-sports station, WFAN has been around for over 20 years and is the flagship station for the Mets, the Giants, the Devils and the the Nets.
- WABC 770 am was founded in the 1920′s! Originally a music station, WABC is now the most listened to talk station in the country.
- 923 NOW fm is a radio station in New York City that broadcasts a Contemporary Hit Radio format with a rhythmic lean.
The new song is performed by Johny Rosch and 9-year-old Ethan Davis, and is a remix of the classic song that first aired on a local New York station in 1999 and that propelled Kars4Kids from a small local charity to a large national organization.